RunwayRunway Team

AI for Advertising

Learn how to create compelling advertisements using AI tools. From concept to final delivery, discover how Runway can accelerate your ad production workflow and unlock new creative possibilities.

10 modules20 minutesBeginner
AI for Advertising

What you'll learn

Create high-impact ad concepts using AI-generated visuals
Rapidly prototype and iterate on commercial ideas
Produce broadcast-quality advertisements efficiently
Leverage AI to create personalized ad variations at scale

Skills you'll gain

Ad CreationVisual PrototypingCommercial ProductionBrand Assets

Course content

1

Build a Campaign Moodboard

3 chapters

2:00
2

Explore a Creative Concept

3 chapters

2:00
3

Creating a Brand Manifesto

3 chapters

2:00
4

Build a Storyboard

3 chapters

2:00
5

Previs Your Spot

3 chapters

2:00
6

Generate Endless Product Shots

3 chapters

2:00
7

Plan a Content Calendar

3 chapters

2:00
8

Cast and Edit Talent

3 chapters

2:00
9

Generating Broll and Special Effects

3 chapters

2:00
10

Placing Talent and Product into Scenes

3 chapters

2:00

Details

Duration

20 minutes

Level

Beginner

Modules

10 modules

Language

English

Topics

AdvertisingMarketingCommercialProductionCreative